How to Build a Professional Hair Product Store with Woo Express: The Ultimate Guide

Welcome to the ultimate guide on building a Professional Hair Product Store using Woo Express.

Whether you’re a novice entrepreneur or an experienced business owner looking to expand your online presence- this comprehensive guide is designed to walk you through the process step by step.

In this guide, we’ll explore two methods of setting up your store that available in Woo Express:

  • Manual creation using a theme
  • leveraging artificial intelligence to streamline the process.

Not only that, you will get a short but effective guide on current hair product market size and future opportunities. Also, a comprehensive list of 45 best selling hair care products on Amazon.

Why Start A Professional Hair Product Store in 2024

hair care product market share from 2018 to 2028 by Statista- Professional Hair Product Store

The hair care product market is experiencing substantial growth.

With projections indicating a rise from USD 93.74 billion in 2024 to USD 104.70 billion by 2028, showcasing a CAGR of approximately 2.73%.

This growth is primarily fueled by factors such as enhanced quality of life, the impact of personal care on self-esteem, and the increasing consumer inclination towards premium brands.

Market Growth and Demand for Hair Products

The projected market size of USD 104.31 billion by 2028, indicates significant growth opportunities.

Consumer shift towards premium and luxury hair care brands contributes to market expansion.

Technological advancements like novel antibacterial materials drive product popularity.

Consumer preferences play a crucial role in shaping the hair care market landscape.

There’s a noticeable trend towards natural and organic hair care products, with consumers showing a preference for multifunctional solutions that address various hair concerns efficiently.

Consumer Preferences and Trends on Hair Tools

Increasing demand for natural and organic hair care products reflects growing awareness of ingredient safety.

Multifunctional hair care solutions are gaining popularity due to their convenience and effectiveness.

Clean-label products are in demand as consumers become more conscious of synthetic ingredients.

Asia-Pacific emerges as a key player in the global hair care market, boasting the largest market share. Collaborations between brands and celebrities further amplify market growth, especially in regions like South Korea known for innovative beauty products.

Global Market Dynamics for Hair Care Products

Asia-Pacific holds the largest market share, driven by urbanization and awareness of hair care practices.

Collaborations with celebrities bolster market growth and brand visibility.

Innovative products from regions like South Korea cater to evolving consumer needs.

In essence, delving into the hair care market presents entrepreneurs with a promising opportunity fueled by robust growth, evolving consumer preferences, and dynamic global market dynamics.

Introducing Woo Express to Build Your Professional Hair Product Store

Woo Express is a revolutionary platform designed to streamline the process of building online stores, particularly for e-commerce novices.

Unlike traditional methods, Woo Express offers a seamless approach to setting up a store, whether manually through the best collection of themes or through AI guidance.

What sets Woo Express apart is its user-friendly interface, making it accessible to beginners and experienced users alike.

Is Woo Express is More Helpful than WooCommerce?

  • Simplifies the store-building process, eliminating the need for extensive technical knowledge.
  • Offers AI-guided setup for quicker and more intuitive store creation.
  • Provides a range of pre-designed themes for customization, reducing design complexity.

Learn more about Woo Express vs WooCommerce

How Woo Express Differs from and Excels Compared to Shopify?

  • Offers greater flexibility and control over store customization compared to Shopify.
  • Provides seamless integration with WordPress, leveraging its robust content management system.
  • Empowers users with extensive plugin support and customization options, akin to WooCommerce.

Learn more about Woo Express vs Shopify

Woo Express emerges as the optimal choice for establishing an online store in the realm of hair care products.

Its versatility and user-friendly features ensure a hassle-free setup process, enabling entrepreneurs to focus on product offerings and customer engagement.

How to Build a Professional Hair Product Store with Woo Express

Let’s start with our step-by-step guide on Woo Express to build a smart and professional hair tool/product store.

You can try the demo version of Woo Express before purchasing the paid plan as it has no free plan like the WooCommerce plugin.

Here’s your first step with Woo Express.

  • Click on Try Woo Express button
  • Choose any of the provided 3 options that best describes you

Each option has a different information form. Just fill that up and go ahead. Check the screenshot below-

1- getting started with woo express
  • Now click on the Continue button. It will show you another information field about your store.
  1. -Give your store name
  2. -Specify industry
  3. -Add your real location

Check the screenshot below-

2- basic information-about your store

It’s time to sign up with your email. Woo team will automatically send a confirmation email to your account like the below screenshot. CHeck and click on continue.

3- starting with woo express set up by email sign up

Sign in again with your email and go ahead.

4- confirming email sign up from your gmail account

Recheck all your information about your professional hair product store and start building your store.

5- starting with store setup after email confirmation

Great job. You will see a few steps like the below screenshots about building your store automatically by Woo Express.

Congratulations! You’re done setting up your hair tools online store with Woo Express. Look at your store dashboard below with all the settings and customization opportunities.

With Woo Express, you have options to-

  • Customize your store
  • Add your products
  • Get paid with Woo Payments
  • Collect sales tax
  • Add a domain and so on!
7- first look to your hair tools store dashboard with woo express

How to customize your professional hair product store with Woo Express

Today, we will mainly show you the store customization capabilities provided by Woo Express. Woo provides two options to customize your store-

  1. Manually with default and 3rd party themes
  2. Automatically through AI

Let’s see how to choose and customize your hair product store manually using themes. Here’s the 1st vide after clicking on the customization button. Woo shows both manual default themes and AI-powered features.

8- choose AI or themes to start designing your store

Now check the huge list of 3rd party themes available on Woo repository. Choose anyone free or paid from the list that matches your hair product store’s target audience and business goal.

9- default and 3rd party themes are available

We choose Attar theme to try our professional hair product store with Woo Express. See you can choose multiple color combinations and backgrounds as you wish with any available themes like Attar.

We are going ahead with the default black-and-white background and font color.

10- we chose Attar theme to start manually

Here’s a quick look at our smart and professional hair product store with Woo Express and Attar theme without high-level customization!

Customizing Hair product store with Woo Express AI

Now, let’s check how Woo Express AI works to customize your store and how it looks after customization.

Check the below screenshot, you need to click on ‘design with AI’ button.

12- let's design store with AI

First step- briefly introduce your hair product store to Woo Express AI. Include product niche, location, and target audience to help AI understand your needs and wants properly. Once done, click on continue button.

13- add short brief about your store

Now on the next step, you will get 3 options about your store looks-

  • Contemporary
  • Classic
  • And Bold

All options have a short brief added below the section. Carefully read them and choose that best suits your hair product store needs.

14- choose design mode with AI

Now you need to choose the writing style or font style from-

  • Informal
  • Formal
  • Neutral

Choose and click on continue.

15- choose writing style

Congratulations! Withing a few moments, your store will be ready by Woo Express AI based on your provided brief and other instructions.

Take a look at our professional hair product store built with Woo Express AI!

So, you’re done with basic store customization. It would help if you spent more time with advanced customization. There are unlimited opportunities with Woo Express just like WooCommerse. Sometimes, even better.

Now time to add the product and go ahead with other essential settings like payments, shipping, tax, etc. All are easy with Woo Express. You can add products anytime you want.

Let’s learn the basic settings of Woopayments, shipping, orders and tax below.

Easily Setup Payments, Shipping, Tax for Your Hair Products Store with Woo Express


Set up payments with WooPayments to accept credit cards, debit cards, and popular digital wallets like Google Pay and Apple Pay. With support for multiple currencies and international payment methods like Giropay and iDeal, you can cater to a global audience effortlessly. If WooPayments isn’t available in your country, choose from a range of gateways post your Woo Express trial.

Configure shipping methods with WooCommerce‘s default options like Flat Rate, Local Pickup, and Free Shipping. Enhance your store’s shipping capabilities with premium extensions for live rate calculation, including UPS, USPS, and Royal Mail, depending on your store’s location.

Streamline tax setup with WooCommerce’s intuitive options. Choose between manual tax rates or automated tax calculations using WooCommerce Shipping and Tax, which comes bundled with Woo Express. Ensure accurate tax calculations by providing your store’s address and enabling automated tax extensions like Avatax or TaxJar, if required.

Manage orders efficiently through the Orders section of your dashboard, where you can track incoming orders and create manual orders as needed. Gain insights into your store’s performance with WooCommerce Analytics plugins and the preinstalled WooCommerce Google Analytics extension. Optimize your store’s operations and drive growth with comprehensive analytics tools.

Not only a single store, you can build a multivendor marketplace with WooCommerce.

Top 45 Best Selling Hair Care Products on Amazon

Discover Amazon’s Most Popular Hair Care Essentials for Men and Women

In the realm of online shopping, Amazon serves as the ultimate destination for a diverse range of hair care needs. From nourishing shampoos to styling tools and treatments, Amazon boasts an extensive collection of products catering to various hair concerns.

Below, we’ve curated a list of the top 45 best-selling hair care products on Amazon, spanning across different categories to meet the needs of every hair type and style.

Hair Care ToolsHair Styling ProductsHair Treatments
1. Revlon One-Step Hair Dryer and Volumizer1. OGX Renewing + Argan Oil of Morocco Extra Penetrating Oil1. Olaplex Hair Perfector No. 3
2. Conair Double Ceramic Curling Iron2. Kenra Volume Spray 252. Olaplex No. 4 Bond Maintenance Shampoo
3. Tifara Beauty Flexible Curling Rods3. Moroccanoil Treatment3. It’s a 10 Haircare Miracle Leave-In Product
4. Remington Pro Hair Dryer with Pearl Ceramic Technology4. BOLDIFY Hair Thickening Spray4. L’Oréal Paris Elvive Total Repair 5 Damage-Erasing Balm
5. BaBylissPRO Nano Titanium-Plated Ultra-Thin Straightening Iron5. Living Proof Perfect Hair Day Dry Shampoo5. ArtNaturals Argan Hair Mask Conditioner
Hair ColorHair AccessoriesHair Brushes & Combs
1. L’Oréal Paris Feria Multi-Faceted Shimmering Permanent Hair Color1. Kitsch Spiral Hair Ties1. Wet Brush Original Detangler
2. Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Color Dye2. Scrunchies, Assorted Colors2. Tangle Teezer The Original Detangling Hairbrush
3. Garnier Nutrisse Nourishing Hair Color Creme3. Conair Topsy Tail Kit3. Denman Classic Styling Brush
4. Manic Panic Semi-Permanent Hair Color Cream4. Goody Ouchless Hair Elastics4. Boar Bristle Hair Brush
5. Schwarzkopf Simply Color Permanent Hair Color5. HYOUJIN Metal Bowknot Hair Clips5. Conair Velvet Touch Hair Brush
Hair TreatmentsHair Cutting ToolsHair Styling Tools
1. Olaplex Hair Perfector No. 31. Wahl Color Pro Cordless Rechargeable Hair Clipper & Trimmer1. Revlon One-Step Hair Dryer and Volumizer
2. Olaplex No. 4 Bond Maintenance Shampoo2. Equinox Professional Razor Edge Series Barber Hair Cutting Scissors2. BaBylissPRO Nano Titanium Spring Curling Iron
3. It’s a 10 Haircare Miracle Leave-In Product3. Remington Shortcut Pro Self-Haircut Kit3. Conair Double Ceramic Curling Iron
4. L’Oréal Paris Elvive Total Repair 5 Damage-Erasing Balm4. Philips Norelco Multigroom Series 70004. Remington Pro Hair Dryer with Pearl Ceramic Technology
5. ArtNaturals Argan Hair Mask Conditioner5. Suvorna 5″ Men’s Beard & Mustache Trimming Scissors5. Dyson Supersonic Hair Dryer

This list encompasses a variety of hair care essentials beloved by customers worldwide. Whether you’re seeking to nourish, repair, or style your hair, Amazon’s vast selection ensures that you’ll find the perfect product to meet your needs.

Conclusion: Unlock Success of Your Professional Hair Product Store with Woo Express

In today’s competitive market, establishing a professional hair product store requires more than just a great product selection.

With Woo Express, you can streamline every aspect of your store’s operations, from payment processing to shipping and tax management. By leveraging the powerful features offered by Woo Express, you can create a seamless shopping experience for your customers, driving sales and fostering long-term success.

With efficient payment processing, flexible shipping options, and automated tax calculations, Woo Express empowers you to focus on what matters most: growing your business.

Whether you’re just starting or looking to scale your existing store, Woo Express provides the tools and support you need to thrive in the dynamic world of e-commerce. Unlock the full potential of your hair care store with Woo Express today.

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